Social Media

 TWITTER TIP _ BLOCK TWEETING

Group three to six of your tweets together, called a block. Depending on the size of you followers, send out that block three to five times a day, less if your follower is small (under 500 followers), more if your follower is big (over 2000 followers). Include a mix of topics in your block; one funny, one newsworthy, one personal, one professional, etc. Don't create a block of the same tweet, simply copied three to six times. People won't like that.

Repeat this process each day. It will save you time and keep the material fresh to your audience.

FACEBOOK TIP - PROFILE PICTURE

"A picture is worth a thousand words" as the saying goes, but when it comes to Social Media the saying should be "a picture is worth a thousand dollars".
Part of understanding the power of Facebook is to understand the power of the search tool. As I write this, Facebook has over 400 million active users worldwide, representing a nearly infinite amount of possibilities to find those you know, those you forgot you knew and those that know you.
As you consider your profile make sure people can FIND you in Facebook. This means, include a profile photo of yourself that is clear, current, and relevant.

MAKE IT EASY FOR OTHERS TO IDENTIFY YOU!


Don't put a picture of your pet up. Don't put a picture of a landscape up. Don't put up a group picture where people have to scan the photo to find you, like a cheap "Where's Waldo" game.
If you intend on using Facebook as a business networking tool, your profile picture can play a large part in turning a potential sale into a fail.